Background
Founded in 1999, Jack Wills became a leading university apparel brand, but its iconic pheasant logo made stores a frequent target for theft. Stock file accuracy fell below 59% in some locations, making sales targets difficult to achieve.
The Challenge
Operating in historic buildings with blind spots unsuitable for CCTV further complicated loss prevention, leaving the team with limited visibility of stock loss.
The Solution
RAS (Retail & Asset Solutions) introduced RAS Start, a hybrid RFID and barcode platform. Trials in flagship stores proved the plug-and-play solution could be up and running in under eight hours without complex IT integration. The platform’s scalability led to a rollout across the entire UK estate.
The Results
With RAS Start, Jack Wills gained real-time visibility and control over inventory, drastically reducing stock loss and improving accuracy. This scalable, hybrid solution streamlines operations, boosts sales, and ensures customers find what they want, making it a perfect example of how RFID can transform retail performance.
Key Benefits
- Stock file accuracy increased to 95%+
- Stock count time reduced to 1/50th of traditional methods
- Out-of-stock lines cut by 50%
- Web order issues reduced by 25–50%
- Sales uplift of 5–6%
- Faster checkout times, up to 8 seconds per transaction
Testimonial
“Delivering stock accuracy is vital for any retailer, and with the RAS RFID solution we now have a tool to drive it effectively.”
Gary Tattersall
Head of Asset Protection & Risk Management | Jack Wills
Explore how RAS Start and other RFID technologies can streamline inventory, reduce shrink, and boost sales...